Robert Paul Jones, Ph.D.
  • Welcome
  • Academic
    • Vita
    • Teaching Philosophy
    • Case Study
  • Publications
  • Consulting
    • About the Principal
    • Presentations
  • Category Management
  • Contact
  • International PPT

Customer Value and Your College Store: Powering Growth in Uncharted Waters

Presentation to the National Association of College Stores - Large Stores Group


Presented: April 14, 2011 University of Tennessee, Knoxville

Purpose: Guest presentation addressing the need for change in the face of a radically altered textbook environment. Presenter followed with a moderated round table discussion on adding co-creation of value elements into the college store environment.
customer_in_college_stores_2011.pdf
File Size: 504 kb
File Type: pdf
Download File

  • Welcome
  • Academic
    • Vita
    • Teaching Philosophy
    • Case Study
  • Publications
  • Consulting
    • About the Principal
    • Presentations
  • Category Management
  • Contact
  • International PPT