Robert Paul Jones, Ph.D.
  • Welcome
  • Academic
    • Vita
    • Teaching Philosophy
    • Case Study
  • Publications
  • Consulting
    • About the Principal
    • Presentations
  • Category Management
  • Contact
  • International PPT

Department Chairperson - Associate Professor 
Hospitality and Retail Management
Texas Tech University

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Research, Subject Matter Expert, and Consulting: 
Shopper Marketing, Shopper Value for Product and Brands, Category Management, Sustainability in Retail and Hospitality

Director, Center for Global Understanding of Experiential and Sustainable Tourism (GUEST)
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Regional Editor of the America's for the International Journal of Retail and Distribution Management
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  • Welcome
  • Academic
    • Vita
    • Teaching Philosophy
    • Case Study
  • Publications
  • Consulting
    • About the Principal
    • Presentations
  • Category Management
  • Contact
  • International PPT